Color My Site

A web design + full service digital marketing agency.

Get more traffic. Acquire more customers.

Sell more stuff.

 

 

 

 

 

 

Full Service DIGITAL marketing

We're not only a digital marketing agency, we are a full-service marketing and brand development group. We support research, design, development, and digital marketing.

fast response times

We pride ourselves on getting back to our clients right away. Not in a week or two, but now. We think that's important in today's ultra fast-paced world of technology.

Reputation & fulfillment

With over 12 years as a leading digital marketing agency, and top partners of Shopify, BigCommerce, HubSpot, and Klaviyo, we built a reputation of performance.

transparent process

Every client always knows where their activation dollars are going, what our media costs are, and we focus on being ultra-transparent; anything less isn't a true partnership.

How does a website increase sales?

The primary way a website increases sales is by offering users a convenient way to shop for products and services. Through the use of pop-ups offers and special online discounts, small businesses can encourage consumers to make the switch from window-shopping to buying.

With an enhanced incentive to buy, along with clear and concise product descriptions, users are quickly turning to company websites for all their consumer needs.

What is the main purpose of social media and digital marketing?

Social media falls in the brand awareness and consideration stage of the sales funnel. Social media platforms allow businesses to connect with their target audience and slowly but surely nudge them down the funnel with content and links to learn more.

By providing relevant information about products and services, engaging with their audience, and providing free trials or specials, businesses are able to nurture leads into buyers.

What is conversion optimization?

Conversion optimization is the process of increasing the number of website visitors that convert into active customers. By improving your website’s user experience, users are more likely to complete the desired action on the page, whether that is signing up for emails or completing a transaction. 

The best ways to improve user experience is by removing unnecessary content, annoying pop-ups, offer guarantees, provide live support, and add testimonials or reviews. 

How do digital marketing agencies track metrics?

We track website and social media metrics using a variety of different tools. One of the easiest ways to gain website insights is through the website platform itself. Many platforms, such as WordPress, offer their own insights or allow for analytic extensions to be installed. Additionally almost all ad networks, including Google Adwords or Facebook Ads, offer their own tracking system. Agencies also utilize third-party tools to track both website and social media metrics.